I also had the pleasure of designing an alternative packaging concept for FANGST, a high-end canned fish brand.
PREP
Client: Personal
With the government's recommendation to be "prepared for crises," the need arises for compact, long-lasting food – a challenge for students in small dorms. The fictional brand PREP addresses this by offering organic ready meals in an unconventional, aesthetic design, made to stand out and give the kitchen an urban, trendy look. The result: three varieties in classic metal cans – Dahl, Mushroom Soup, and Spaghetti Bolognese.
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